Monday, December 13, 2010

Final Exam study guide

Media Criticism Study Guide

The final exam (like the midterm) will have a combination of identification and essay questions. Identification will require you to tell me what something/someone is AND why it/they are important. Identifications or essays may be taken from any of the below listed topics (but you are responsible for all the reading, which means I may ask questions that fall outside the below list):

GENERAL TOPICS

Anything we’ve talked about (Wikileaks, Valerie Plame, Judith Miller etc.)

MASSING

Whole book

TEXTBOOK

Penny papers

Wire services

Yellow journalism

The New York Times

Inverted pyramid

Knight Ridder

Johannes Gutenberg

E-books

Google book search

Book superstores

Branding

Mega-agencies

VALS Framework

Advertising as myth

Tobacco advertising

Marlboro Man

PR and blue jeans

Ivy Lee

Edward Bernays

Astroturf

Video News Release

Tylenol tamper scare

Media oligopoly

Viacom vs. YouTube

Disney corp

Top 4 Media Corporations

Cultural imperialism

Nellie Bly

Herbert Gans’ “enduring values”

Bias in the News

Janet Cooke Hoax

Happy Talk

Bleeding and leading

Public journalism

Seung-Hui Cho’s manifesto

Spiral of silence

Sedition Act

Espionage Acts

Pentagon Papers

Copyright laws

Libel

Obscenity

Hays code

MOVIES

War Zone

Buying the War

Loose Change

Wikileaks Apache helicopter video